14 September 2021

Launched

From the Bosh! Instagram page

In Britain there are five big supermarket chains. One of them is called "Morrisons". Yesterday they launched a new range of vegan ready meals designed by Bosh!

They are really good. I know because I have eaten each of the six ready meals -  "Smashin' Shepherd's Pie", "Ultimate Chilli and Rice", "Smokin' Spag Bol", "Mighty Mac N' Greens", "Crackin' Jalfrezi Curry and Rice" and "Game Changin' Lasagne". All so delicious that it is very easy to forget that they contain no meat or dairy elements.

For your interest, the packaging is all recyclable apart from the thin film that is sealed to the tops of all similar ready meals. The card sleeve is made from recycled paper products.

Ian and Henry were over in Wrexham, Wales three weeks ago - visiting a large food factory that has been charged with producing the Bosh! ready meals and shipping them to Morrisons stores around the country. They are in  five hundred locations though the supermarket chain began as a single shop here in Yorkshire.

It is, I am sure you will agree - incredible news. Ian and Henry are further excited by the special relationship that Morrisons have established with Amazon for food deliveries.

The "Bosh!" journey continues. We are naturally so proud of our Ian and wonder what might come next. Perhaps more ready meals...

29 comments:

  1. When (not "if", I hope!) my sister and I will be in Ripon next year, I will make sure to go to Morrissons and try all the Bosh! meals.
    We like to take turns in cooking during our holidays, but it is also nice to have a ready meal every now and then.

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    Replies
    1. I hope that threse ready meals are still being stocked when you next get to Ripon.

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  2. That's incredible! Congratulations to Ian.

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    Replies
    1. The story is indeed incredible Jennifer... and yet true!

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  3. Smashin', Ultimate, Smokin', Mighty, Crackin', Game-Changing. Clearly World-Beatin' branding.

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    1. For a moment I thought you were describing yourself Tasker...Smokin'!

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  4. This is an excuting development. I wish them both well with their venture; they deserve success after all their efforts.

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    Replies
    1. Thank you JayCee. Part of the reason for their success is that neither of them went to university!

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    2. What's an "excuting" development.

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    3. "Excuting" is a word used almost exclusively on The Isle of Man. Essentially, it means extra-exciting.

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  5. Anonymous1:36 pm

    It is good to read that an old commo like you is so supportive of your successful capitalist progeny.

    Seriously, getting into Morrisons is not insignificant. Well done that boy.

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    Replies
    1. Nobody has ever called me "an old commo" before!...But I forgive you.

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  6. This is amazing. And I have to say that I hope Ian and Henry have excellent attorneys and money managers because it certainly looks like they need them! Which is your favorite of the meals?

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    Replies
    1. My favourite is the shepherd's pie but honestly they are all good Mary.

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  7. I would certainly try them even though I'm not vegan.

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  8. They all look good, except for the Shepherds Pie, only because I'm not sure what it is and will have to look it up. These ready-to-eat meals are products that have been sorely needed in the vegan world. More and more people are choosing to give up some or all animal products. Which one is your favorite?

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    Replies
    1. I enjoyed all six but I think my favourite was shepherd's pie. Why not Google it Margaret?

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    2. I did and it sounds good, although I'm not a fan of mashed potatoes. I don't like the texture.

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  9. Bosh nosh is a very successful story, Well done lads!

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    Replies
    1. It's like a fairground ride that just goes on and on.

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  10. I'm sure that Ian has much more coming down the pipe. He has a very successful line of products. Are they distributed in Canada

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    Replies
    1. Not available in Canada as Canadians only eat moose and salmon.

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    2. That is a heinous lie - we eat zucchini and turnips too

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  11. I love the names! Now if they'll just go global.

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    1. Who knows Kelly? there aren't many vegan ready meals on the market.

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  12. That really IS exciting, and very heartwarming. You must be so proud, YP.

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    Replies
    1. I am proud and I let Ian know it on a regular basis.

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  13. I have never darkened the door of a Morrison's but now I have a reason to!

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Mr Pudding welcomes all genuine comments - even those with which he disagrees. However, puerile or abusive comments from anonymous contributors will continue to be given the short shrift they deserve. Any spam comments that get through Google/Blogger defences will also be quickly deleted.

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